The Blu Story

Quiet Luxury for Exceptional Hair

Proudly Serving Cotgrave, Bingham and Keyworth Since 2004

blu Hair Salons began in November 2004 with a clear vision: to bring professional, welcoming and affordable hairdressing to the local community.

Founded by Dean Daws, a businessman, entrepreneur, skilled hairdresser and barber, Blu was built on hard work, high standards and a genuine passion for people. From the very beginning, the aim was simple — to create a salon where clients could enjoy expert hairdressing, honest advice and a friendly experience they could trust.

Where It All Began

Blu’s journey started in Cotgrave. In the early days, Dean worked tirelessly to grow the salon, balancing barbering, hairdressing and the day-to-day demands of building a business from the ground up.

Every step forward was reinvested into improving the salon environment, developing services and creating a space where clients felt relaxed, looked after and confident in the care they received.

What began as one salon and a small client list soon grew into something much bigger — a loyal community of clients who helped shape blu into the trusted salon name it is today.

Growing With Our Local Communities

As Blu Cotgrave continued to grow, demand increased and the next chapter began.

In 2011, Blu expanded into Bingham, transforming a tired salon into a thriving space for ladies’ and gentlemen’s hairdressing. With the same focus on quality, care and consistency, Blu Bingham quickly became part of the local community.

The journey continued with further growth, new opportunities and new lessons along the way. Like many independent businesses, Blu has faced challenges, but every chapter has strengthened our determination and shaped the way we move forward.

Today, blu is proud to welcome clients across Cotgrave, Bingham and Keyworth, with each salon carrying the same values: expert hairdressing, a friendly welcome and a commitment to helping every client feel their best.

Investing in Our Team

One of the foundations of Blu’s success is our commitment to training and developing our team.

Hairdressing is a craft, and we believe it should always be nurtured. Our stylists continue to learn, grow and refine their skills through ongoing education, from new techniques and colour trends to customer care, consultation and communication.

Our team are proud to be part of the Goldwell education system, with regular visits to academy settings in London and Nottinghamshire, as well as in-salon education from Goldwell educators throughout the year. This ongoing training helps us stay inspired, confident and current, while continuing to deliver the high standards our clients know and trust.

blu is also proud to work with world-renowned professional brands including Goldwell and Kerasilk, supporting our team with advanced colour knowledge, treatment expertise and high-quality products we know and trust.

More Than Just Hair

blu has always been about more than beautiful hair.

Our salons are places where relationships are built, conversations are shared and clients feel part of something familiar. Over the years, we have had the privilege of looking after generations of clients through everyday appointments, special occasions, new styles, colour changes and life’s many chapters.

That loyalty means everything to us.

We are proud to be part of our local communities and remain committed to offering a salon experience that feels professional, relaxed and genuinely welcoming.

The Next Chapter

As blu continues to grow, our values remain the same: excellent hairdressing, honest advice, strong training, trusted products and a warm welcome for every client who walks through our doors.

Whether you visit us in Cotgrave, Bingham or Keyworth, you’ll find a team who care about your hair, your experience and helping you leave the salon feeling confident.

Thank you for being part of the blu journey. We are proud of where we began, grateful for where we are today, and excited for everything still to come.

Follow Our Journey

Follow blu on Instagram, TikTok and Facebook for salon news, hair inspiration, offers, transformations and behind-the-scenes moments from our teams.

The best products for your hair

We use and sell the following products in all our salons